Turning Evidence Into Impact: Delivering sustainable campaigns that make a difference.

Canadian non-profits, labour unions, and grassroots movements challenge systemic injustice—but too often with reactive strategies that waste resources and miss opportunities.

I partner with organisations and coalitions to build intelligence infrastructure that makes every campaign smarter: integrated research systems, evidence-based strategy, and transparent reporting that satisfies funders while driving real impact.

Research isn't a phase you complete. It's the foundation that makes transformative advocacy possible.

If you're ready to move beyond one-off campaigns to sustained, strategic power-building, let's work together.

How can I help?

    • Rapid response communications

    • Petition and letter campaigns

    • Community mobilization strategies

    • Engaging new audiences

    • Storytelling for social change

    • Raising awareness with an equity lens

    • Grassroots donor acquisition

    • Trauma-informed and accessible campaigns

    • Sustaining monthly giving communities

    • Strategic priority development

    • Data audits and analytics for impact

    • Public policy exploration and advocacy readiness

    • Advertising management (Google Ads, Meta, LinkedIn, Microsoft)

    • Digital fundraising platforms (FundraiseUp, Engaging Networks, Action Network)

    • Analytics and reporting (Google Analytics, Databox, Tableau, Looker Studio)

Organization’s I’ve Worked With Include:

Collage of logos for various non-profit organizations and political parties, including the The Broadbent Institut Oxfam Canada, Mercy Home, Ontario NDP, Manitoba NDP, The Green Line, Dream.Org, Curious Learning, Cystic Fibrosis Canada, YWCA Canada.