Work With Me

An invitation for collaborators, co-conspirators, and community-seekers.

Terra Etc. creates community-driven, research-backed digital strategy for movements and organisations. Whether you need a thought partner, a campaign lead, or a co-conspirator—there's a way to work together.​

Think of Terra Etc. as a partner, not a vendor. A resource that leaves your organization stronger—not dependent on future contract work. With over 13 years of experience in digital movement strategy and a network of values-aligned specialists, Terra Loire Gillespie and the Etc. community bring research-led, equity-first campaigning to every engagement.​

Choose Your Adventure

This is an open invitation, for anyone who wants to work together.

Consult Together

Bring Your Expertise to Movement Work

The "Etc." in Terra Etc. isn't decorative—it's a commitment to building with community. Terra works with a growing network of values-aligned specialists who get brought onto projects that match their skills, experience, and values. No extractive subcontracting. No competing for scraps. Just meaningful, well-scoped work alongside a strategist who's spent 13 years building campaigns for movements.​

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Work Together

Bring Terra Etc. Onto Your Team

Terra Etc. works as an extension of your team—not an outside vendor delivering prescriptive solutions. Every engagement is co-created, grounded in the Four Pillars of Discovery, Strategy, Execution, and Reporting. Each pillar builds on the last: no strategizing before deep understanding, no building before strategic confidence, and built-in reflection to maintain alignment.​

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Collaborate Together

Let's Build Something

Community is at the centre of this practice—and the best work happens when movements share resources, amplify each other, and refuse to hoard knowledge.

Have a professional development project you want to collaborate on? Need a speaker or workshop facilitator? Let’s chat.

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  • “They don’t operate like an outside vendor—they step in as a genuine thought partner. Terra Etc. brings a deep understanding of our base, our values, and our constraints, and the work reflects that.”

    —Jen Hassum, Executive Director of Broadbent Institute

What Terra Etc. Works on

  • Discovery

    Digital presence and infrastructure audits

    Narrative and media landscape research

    Audience research and segmentation

    Opposition / “follow the money” research 

    Political landscape review

  • Strategy

    Digital campaign strategy for a specific advocacy or fundraising goals

    Multi-channel content and narrative strategy

    Lead generation and mobilisation funnels (e.g., petition → email → message-your-rep)​

  • Execution

    Time-bound campaign delivery (e.g., year-end fundraising, petition pushes, rapid response moments)

    Message-your-rep or tool launch projects

    Training series or workshop programs for staff and partners

  • Reporting

    Building dashboards and reporting frameworks

    Campaign post-mortems and “what we learned” documents

    Funder-facing impact and grant reports that translate digital metrics into outcomes.

  • A project with a beloved Community Paper doubled active email subscribers in under one month. The campaign achieved 261% of projected goals.​

  • Ongoing marketing support for an international humanitarian organization resulted in a return on ad spend increased from 1.56 to 4. The fundraising team’s digital cost per acquisition dropped by $72.

  • A support fund for survivors of domestic violence exceeded the fundraising goal by 171% and mobilized 400+ community toolkit users.​

  • Ongoing provincial campaigning to support the rights of tenants during the COVID-19 pandemic that mobilized over 12,000 supporters to persuade the government to maintain eviction bans during lockdown.

  • A marketing campaign for an independent theatre hit 127% of ticket sales goals using only 74% of budget.​

  • Ongoing marketing and fundraising support for a children’s charity strategically positioned an annual campaign to expand their donor base. The result increased donations both in number of donors and overall gift amount by more than double in a single campaign.

  • An advocacy campaign for a health coalition which mobilized over 11,000 actions integral to the passing of Bill-C284, the National Strategy for Eye Care Act.

How This Work Gets Done

All work is community-driven, research-backed, and equity-first, with explicit commitments to:​

  • Accessibility and dignity in all campaign design and messaging

  • Knowledge sharing rather than proprietary hoarding—you keep all frameworks, templates, and learnings

  • Transparent reporting that serves both internal learning and funder accountability

  • Sustainable pacing that respects team capacity and prevents burnout

  • Collaborative partnership where you're co-creators, not clients receiving prescriptive solutions

Pricing is transparent and includes sliding scale options where possible, designed to sustain people and movements—not reproduce extractive agency models.